The project expresses the value of the present moment and Suhyoung’s journey to liberation through facial expressions, body movements, and hand gestures, conveyed in both a book and an animation.
Self Portrait
Art Direction
Book Design
Video Art
Seoul Memories Drinking Club
Brand identity and art direction for the cocktail bar “Seoul Memories Drinking Club” inspired by the last summer memories in Seoul, South Korea.
The glass “Gangnam” is currently the only menu available; other menus are coming soon!
Art Direction
Brand Identity
TOMORROW X TOGETHER Album Jacket “FEARLESS” (Re-design)
The project is for the design extension and visualisation of Suhyoung’s undergraduate dissertation. She aimed to redesign LE SSERAFIM’s album cover, incorporating it into TOMORROW X TOGETHER’s identity within “Gender Equality.”
Art Direction
Social Identity
Package Design
alone, unknown.
The video work is one of the assignments for the Udk (Berlin Summer University of the Arts 2023) summer programme: Editing for Film and Video Art.
She focuses on visual contrast and relationships with the feeling of being alone in a new environment.
Self Portrait
Moving images
Video art
The Pattern
The project attempted to create the pattern and print on the products, inspired by the Brutalist architects ‘Usk Street’ in East London.
Pattern Design
Brand Identity
SUHYOUNG’S MEMORY
This project consists of two versions of posters based on data visualisation, incorporating two elements: music and place. It draws inspiration from Suhyoung’s memories during her teenage years over the past six years.
Data Visualisation
Mapping
Poster Design
tHE UNinVIted guESt: nUcLeaR ArSenal
The project is to make the poster by using some physical techniques, which are screen printing and laser cutting. The poster is about the social and cultural issue in my home country, South Korea, which is North Korea, that keeps trying to strengthen the nuclear test site.
Social Activism
Art direction
Poster Design